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r.l.e. house

r.l.e house is a London-born sustainability focused, designer brand founded in 2021 by Chinese designer Qixin (Cici) Zhang.

The brand name is inspired from the word ‘rule’ without the letter ‘u’, stands for r.l.e’s unique brand corner: Being yourself without any definition. r.l.e aims to shape an entirely new fashion world with a truly evolutionary essence, ensuring that sustainability is rooted in every corner of the brand identity.

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